Berlin (May 12, 2025). Uncompromising e-bike performance now has a name: QORE. The long-awaited e-bike system from Berlin is getting a completely new look just in time for its launch at Eurobike (June 25 to 29 in Frankfurt). In addition to the product name QORE, this also includes a clear, modern logo and the concise slogan "Born to perform", which focuses on progress and performance.

The name QORE is derived from the English word "core" and emphasizes the importance of the system as the heart of an e-bike. "With QORE, we have found the perfect name for our new system," says Daniel Wolde-Giorgis, Head of Brose E-Bike: "QORE is the strong, reliable energy core with which e-bikers can master any situation in everyday life and leisure. However, the new appearance not only radiates the spirit of innovation that we stand for, but also marks a new beginning. 'Born to perform' signals that QORE is the starting signal for us as a system provider - albeit soon under a different umbrella."

Brose announced at the end of March that it was selling its Berlin-based e-bike division to Yamaha. "We are continuing our business with the same motivation and undiminished commitment," emphasizes Wolde-Giorgis: "The well-known products will still be manufactured and the team will remain together in Berlin. We will continue to pursue our visions for the e-bike sector and of course offer our fast, reliable service as usual. This takeover offers great opportunities for us - and QORE is just the beginning."

At Eurobike (open-air area F12, G01), e-bike fans and manufacturers can see the QORE performance for themselves and experience the harmonious interaction of the high-quality system components at first hand. The following products are part of the market launch:

• The Drive³ Peak drive with its sensitive, yet powerful and precisely controllable assistance.
• The Battery InTube in two power levels (800 and 650 watt hours) and with one of the highest energy densities on the market. The next additions to the portfolio will be the slimmer and lighter Battery SlideIn 500 (500 watt hours) and a range extender.
• The intuitive Control Allround operating unit, which focuses on ergonomic design and a barrier-free choice of display colors and contrasts.

The special feature of the trade fair stand at Eurobike is the joint appearance with the launch partners Waldbike and Campus, which already provides a glimpse of the potential of QORE. The two German e-bike manufacturers will be presenting their new models, which will be available from the fall, for the first time. Waldbike will first present its touring hardtails, followed by all-mountain, SUV and enduro fullys after the trade fair. Visitors can already immerse themselves in the future product world on test rides with these and some bikes specially built for QORE.

The system is being expanded step by step with additional drive, battery and display types. Thanks to its flexible architecture, it also offers a wide range of options for the seamless integration of third-party components such as ABS, E-Shift, GPS or IoT. A test bike from Campus, whose new model range includes city, trekking and SUV bikes, features a fully integrated electronic shifting system from Enviolo at Eurobike.

Extensive information about QORE, the components currently available and the service will not only be available at Eurobike. At the start of the trade fair, interested parties can also find all the latest news on the new homepage www.qore-system.de and discover their next QORE e-bike using the e-bike finder.